Jordan Brand x Fruit Loops

Introducing the new Fruit Loops x Air Jordan 1 – a limited edition collaboration celebrating the iconic cereal's 75th anniversary. The sneaker features an iconic purple and green colorway inspired by the beloved breakfast staple, complete with custom “FL” logos on the tongue and heels. A special “75% OFF” tag is mounted on the lateral side of each shoe, referencing a popular marketing campaign used to promote Fruit Loops sales in grocery stores.