How is AI changing digital marketing?

AI is revolutionizing digital marketing and helping marketers to reach their audiences in innovative ways. AI-powered tools are being used to create engaging content, analyze data, and optimize campaigns.

For example, AI can be used to generate text, images, videos, and other assets quickly and in a variety of styles. AI can also be used to analyze data, helping marketers to gain insights into their target audience, measure the effectiveness of campaigns, and optimize their marketing efforts.

We encourage you to explore the BrXndscape, the leading resource for AI tools specifically for marketers. You can search the landscape by use case and also filter by category. A few common categories to get started with include image generation (for creating various marketing images), content generation (for creating brand copy and other marketing content), and video generation (for creating campaign videos and other assets).