Pragmatic Optimism: Building digital products in the age of AI

AI models have come to influence the very fundamentals of our craft: visual design, images, words, code. Where do you start, and how do you proceed responsibly, in creating experiences for clients, users, and society at large? Global technology and design company Work & Co presents its strategic approach to conceiving, testing, and deploying AI-driven tools through a holistic, craft-forward lens.